Get the same growth analysis used by Shopify Stores who have 3xed (and more) their Conversion Rate.
Turn Your Shopify Store's Existing Ad Traffic Into Consistent Revenue — Without Spending More On Ads.
How? This Conversion Rate Improvement Calculator reveals what Shopify analytics can't by showing exactly how much extra monthly revenue is hidden in your current traffic.
90+ Shopify store clients
50+ brands have run this calculator
Used by Shopify brands from $10k–$100k+/mo to find hidden revenue.
You've got Shopify store website traffic because you've built an engaged, social-driven brand with a joyful, useful, or thoughtful product people love.
But the effort you're putting into marketing doesn't feel like it's getting the orders that traffic should bring.
The good news is that you're here to make a change.
Results from brands like yours...
From ineffective Shopify websites to more customers, more orders, more retention.
"Alley spots gaps and opportunities... and follows through to make sure changes are implemented... Her focus on conversions is unmatched."
Cut cost per purchase 52% and 2.1xed product page conversion.
Whitney T., Apparel
After an organic launch, the brand could not ramp up its subscription box growth back to its pre-launch stats. We identified where to optimize their launch and subscription box offer for mystery t-shirts. After implementing what was found in the calculator, the cost per purchase from ads decreased from $59.76 → $28.91, and the product page conversion rate for the subscription box went from from 1.10% → 2.32% after (more than doubled).
" It looks really great, everything that you've done. We're super excited about it."
AOV up 23% in 30 days to $291. Same ad spend, better ROAS.
Karen O., Industrial Products
Karen was running Facebook ads through an outside agency, spending around $1,000/month with no changes to creative or budget. After we used the calculator framework to find the leaks on her product pages and add a cart feature that helped buyers see what they actually needed to order together, her average order value climbed from around $240 to $302. Her ROAS went up without touching the ads.
" Yaaaay!! I've been getting consistent orders!"
Shopify store conversion rate increases:
January = 1.02%, February = 2.1%, March = 3.26%
Meshawn C., Wellness & Lifestyle
Meshawn had multiple ad platforms with ineffective ads running. After using the calculator to find the truth about where qualified traffic was coming from, she consolidated where she was spending on ads, and reignited her email platform. Her conversion rate increased 1.02% to 3.26% – That's more than TRIPLE.
What would a higher conversion rate do for your store?
Outlier Case: 3.7% to 20%+ CVR (best result so far, not typical)
This wellness brand went from 3.7% to over 20% CVR in ~6 months after fixing the bottlenecks this Calculator revealed.
This is our best result to date and not typical. They already had strong product‑market fit and positioning. We used the Calculator + Profit Plan to remove a few key friction points and realign traffic. Your results will vary.
"I didn't know why my ads weren't really working for me. Alley gave me the Conversion Rate Scorecard and a Profit Plan... And in 90 days, my online store had its highest revenue month ever."
– Wellness & Lifestyle Client
What You get for $47:
• Plug in 9 numbers — I show you exactly where each one lives in Shopify.
• See how much extra monthly revenue is hidden in your current traffic.
• Get the one metric to improve first, the Revenue Review Session, and a 90‑day plan.
A $747 value at a no-brainer $47 STEAL.
✅ The Calculator Google Sheet
✅ No-fluff usage videos
🔥 BONUS 1:
Private Review Session
🔥 BONUS 2:
3-Step Custom Profit Plan
Guarantee
If you complete the calculator and we can’t identify at least one clear revenue lever, I’ll refund you.
CRO Calculator Testimonial From 💬 Megan C.
"I would recommend this calculator to anyone who owns (or works with) a Shopify store that is trying to isolate the best chances for growth... It's also very easy to understand the data and recommendations the calculator gives. Alley does a fantastic job of looking at the data and making recommendations based on your store's specific needs."
HOW IT ALL WORKS
DIGITAL FILE + COURSE ACCESS + PRIVATE SESSION
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Buy the Calculator and check your email for Skool portal access.
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Watch the short videos to see where to pull each number from in Shopify.
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Plug in your store's numbers and share your results with me.
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Show up to your Revenue Review Session
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Your 3-Step Custom Profit Plan tells you what to fix first.
Don't want to pull the numbers yourself?
+ When booking, add the Done-For-You option, and I will fill in the Calculator live during our Zoom session. You log into your Shopify, share your screen, and I'll get the numbers you need onto your Calculator.
If you want me to fix your conversion rate for you, we can talk about that on the call.
What the Calculator actually does (and why this isn't a chatbot report)
You plug in the 9 numbers I need to measure true CRO (11 if you're running ads). The Calculator shows you what your store is actually converting at, what your real and realistic targets should be.
Then you can run scenarios like... What if AOV moves up $7? ...If add-to-carts increase 11%? ...If the conversion rate moves 1 point vs 2 points?
You see what would actually move the needle before you spend more on ads and a wish.
Then we get on a call, and I look at your real numbers alongside you. That's when a 3-Step Custom Profit Plan is built around your product line, CRO changes, and a fast track to get it done.
And that's why this is not a generic checklist a bot would spit out.
The math on a Shopify business is specific to the business model and product line, and a 1:1 conversation is the only way to get a plan that fits yours.
This IS for you if...
✅ You are running ads to your Shopify store
✅ Your store does $100k+/year
✅ You'll show up to the review call prepared to talk about your calculator results
After 90+ Shopify stores, this is the most efficient way I've found to give a founder a custom plan quickly. Now it's your turn...
Run scenarios to find what moves the needle and implement only what matters with your 3-Step Profit Plan.
✅ The CRO Improvement Calculator (Google Sheet) — shows you what your numbers actually are vs. what Shopify's dashboard implies. Plug in 9 numbers and see what low conversions actually cost you.
✅ Usage videos that walk you through each input so you're not hunting for data.
🔥 BONUS 1: Revenue Review Session. A dedicated 1:1 call to review results together. Normally $350.
🔥 BONUS 2: 3-Step Profit Plan to improve your conversion rate. Normally $350.
Total Value: $747
I'm Alley Hassen.
I help Shopify founders turn unpredictable sales into steady growth using smarter systems so they can profit more.
After 13 years working with Shopify businesses, I’m unapologetic about calling out profit blockers. I’ve seen what separates brands that scale sustainably from those that never reach consistent profit.
I'm the founder of ShopsThatConvert™, where I'm the Conversion Rate Optimization Queen. I work with Shopify founders who have proven demand but cannot get revenue to soar despite solid efforts and ad spend.
My approach is built for nimble, established brands selling products people love. I've helped founders make changes in their businesses, and now I want to help you!
STILL NOT SURE?
Frequently Asked Questions
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You will get three emails: order confirmation, Skool course access, digital asset download.
The access to Skool, and the emails above, will be sent to the same email that you checkout with.
If focusing on one number could finally give you the momentum...
that leads to the profit...
that leads to selling more products...
Why wouldn’t you run your numbers on the CRO Improvement Calculator?
90+ Shopify store clients
50+ brands have run this calculator
Karen used this scorecard and saw the main product page template bottleneck. After it was fixed
→ 72% increase in CVR over 30 days.
– Home Improvement Client
Hey 👋 scroller-to-the-bottomer.
I'm Alley Hassen, a Shopify Expert, Klaviyo Partner, and Paid Ads gal who supports founders who have amazing product lines and want more from their marketing efforts. Get the Shopify Store CRO Improvement Calculator to find the one number you can focus on growing today that will lead to move conversions, revenue, and profit.
© Copyright CLICKTOSELL INC. All rights reserved. This site is not a part of the Shopify website or Shopify Inc. Shopify is a registered trademark of Shopify Inc. Additionally, this site is NOT endorsed by Facebook in any way. Facebook is a trademark of Facebook, Inc.
EARNINGS DISCLAIMER: The revenue growth and optimization results mentioned in this marketing material are not typical and are the result of years of experience, testing, and optimization strategies. These examples are provided for illustrative purposes only. Your results will vary based on a range of factors, including but not limited to your current store setup, traffic, niche, products, and marketing efforts. Success is not guaranteed, and past performance is not indicative of future results.